How to Perfect the Elevator Pitch
If you happen to run into your ideal employer or business partner, in an elevator – or anywhere else for that matter – you'll have about 30 seconds or less to wow them.
3 chapitres
- Introduction and OverviewWhat You'll LearnHow to craft and deliver an elevator pitch that captures attention in 30 seconds or less when meeting your ideal employer or business partner.What You'll Need• Skills or ideas • A list of descriptive phrases • A description of your qualifications • Practice and mirror (optional)Time FrameYou have approximately 30 seconds or less to make a strong impression.Key GoalTo wow your ideal employer or business partner with a compelling, concise pitch.
- Crafting Your Pitch FoundationBrainstorm PhrasesCreate a list of phrases that describe you, then cross off any clichés or catch phrases. Keep only the most unique and honest statements.Write AuthenticallyCraft a description of your qualifications that you can share in 30 seconds or less. Write the pitch like you speak to make it easier to deliver and more authentic.Practice Consistently• Practice your pitch on friends and family • Ask for feedback and adjust your pitch • It will become natural by doing it over and over • Use a mirror to pitch yourselfSelf-Confidence TestIf you can't look yourself in the eye in a mirror, how can you engage someone else?
- Customizing Your MessageFocus on ListenerMake your pitch about the needs of your listener. Talk about the problems facing their industry that you are uniquely positioned to solve.Demonstrate ValueDescribe your value in solving the problems that matter to your listener's industry.Encourage DialogueAllow room for dialogue. Most people don't like to be talked at, so be conversational and show an interest in them.Call to Action• Ask for a business card • Ask for a phone call • Ask permission to send your resume • The pitch breaks the ice and generates interest, but you need to ask for the next step
